Pointtown vs Gendama 2026 — Two veterans compared by category

Comparisons Published:2026-05-30 9 min read

Specs compared

ItemPointtownGendama
OperatorGMO Media (TSE Standard)Real World (private)
Members8.5M10M+
Years running20+20+
Rate1 pt = 1 yen (revised 2022/7)10 pt = 1 yen
Min. cash-out100 yen (100 pt)300 yen
Referral5–10% down-line3-tier (down-line + theirs)
UniqueFamily OK / 100-yen cash-outGendama Dentetsu / 3-tier referral

Mind the difference in rates

Pointtown was revised to "1 pt = 1 yen" in July 2022 (it used to be 20 pt = 1 yen). Gendama, meanwhile, is still "10 pt = 1 yen". So the same "2,000 pt" display is worth a very different amount: 2,000 yen on Pointtown vs 200 yen on Gendama. Gendama's numbers just look bigger on screen, so always compare using the yen-converted figure.

On Pointtown, amounts under 1 yen accumulate as coins (100 coins = 1 pt). pointnavi pre-converts every site at the latest rate, so you can line them up and compare in real yen.

Strong categories compared

  • Furusato tax (Satofuru / Furunavi): Pointtown ahead
  • Surveys / mini-games: even, with Pointtown ahead on volume
  • Gendama Dentetsu: Gendama-only, a few hundred–few thousand yen a month
  • Rakuten Ichiba / Yahoo!: both 1.0%, level
  • Free offers: plentiful on Gendama

Referral systems compared — Gendama's 3-tier vs Pointtown's family OK

Gendama's 3-tier referral is a unique design where rewards flow from you → your down-line → their down-line. A big draw for users who can refer at scale on a blog / social.

Pointtown's family OK means household members can each create an account as long as their phone / email differ. Handy for those who want family point activity.

The use cases differ, so neither is simply "better".

Cash-out routes compared

Pointtown's same-day transfer to GMO Aozora Net Bank is convenient. Gendama requires going via Real Pay, with slower crediting (2–5 business days). Pointtown is ahead on instant-cash convenience.

Conclusion

If just one → Pointtown (GMO-listed reassurance + 100-yen cash-out + furusato-tax edge)
If you refer on a blog / social → Gendama (the 3-tier referral's stock income)
If doing it as a family → Pointtown (separate family accounts allowed)
Registering both as subs is optimal. Keep Moppy or Hapitas as your main.

This article was written from publicly available information on each point site as of May 2026. Cashback rates, campaign terms, and redemption rules can change without notice — always check each site's official page for the latest. This site uses each point site's referral program, but going through a referral link never changes the rate you receive.